Director, Brand Strategy

Pfizer

United States
Base: $176,600.00 to $294,300.00; bonus/equity: 20...
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8+ years brand marketing experience
Integrated brand strategy development
Data-driven marketing and analytics
** Pfizer is seeking a Director of Brand Strategy to lead the development and execution of integrated brand strategies that align with the company's corporate narrative and business objectives. The ideal candidate should possess deep healthcare marketing knowledge, a strong data-driven approach, and exceptional leadership skills to drive innovative branding initiatives. **

Job Summary

  • The Director, Brand Strategy is responsible for developing and launching core strategies for Pfizer Brand and key therapeutic areas while translating data into compelling brand platforms.
  • This role requires a candidate who can navigate broad views of global markets to launch new initiatives, test advertising hypotheses, and drive incremental business value through innovative marketing models.
  • The position offers a competitive annual base salary ranging from $176,600.00 to $294,300.00 with a 20% bonus target and comprehensive benefits including 401(k) matching and health coverage.

Matching Summary

Match Score: 75

** Pfizer is seeking a Director of Brand Strategy to lead the development and execution of integrated brand strategies that align with the company's corporate narrative and business objectives. The ideal candidate should possess deep healthcare marketing knowledge, a strong data-driven approach, and exceptional leadership skills to drive innovative branding initiatives. **

Salary

Base: $176,600.00 to $294,300.00; Bonus/Equity: 20% target bonus plus share-based long term incentive; Benefits: 401(k) matching, health/dental/vision, paid leave

Skills & Requirements

Must-have

  • 8+ years brand marketing experience
  • Integrated brand strategy development
  • Data-driven marketing and analytics
  • Cross-functional team leadership
  • Consumer and HCP journey understanding

Nice-to-have

  • Life sciences or pharmaceutical industry background
  • Global market experience across cultures
  • Innovative storytelling capabilities
  • Experience incubating new creative models
  • Executive presence and influence skills

Key Requirements

  • Bachelor's degree required, advanced degree preferred
  • Minimum 8+ years in brand or product marketing
  • Strong quantitative background in data management and analytics
  • Proven track record of launching breakthrough advertising at large multinational companies
  • Must have permanent work authorization in the United States

Work Rights

Must have permanent work authorization in the US

Tailored Resume

Cover Letter