Growth Executive / Senior Executive

LUCKIN COFFEE (SGP) PTE. LTD.

Singapore, Singapore
Not specified; not specified; not specified
Not specified
User growth experience in singapore
Digital marketing in o2o or e-commerce
High-converting english copywriting skills
Luckin Coffee is seeking a Growth Executive/Senior Executive in Singapore to drive user growth and revenue through localized marketing strategies and consumer insights. The ideal candidate should have experience in user growth or digital marketing, particularly within Singapore’s tech, FMCG, or chain F&B sectors, along with strong English copywriting skills

Job Summary

  • You will serve as the growth engine for Luckin Coffee's Singapore market by bridging localization gaps in business execution.
  • The role requires defining target user personas and optimizing end-to-end user touchpoints including app notifications and community channels.
  • Candidates must possess exceptional English copywriting skills with an ability to create high-converting marketing content tailored to local trends.

Matching Summary

Match Score: 85

Luckin Coffee is seeking a Growth Executive/Senior Executive in Singapore to drive user growth and revenue through localized marketing strategies and consumer insights. The ideal candidate should have experience in user growth or digital marketing, particularly within Singapore’s tech, FMCG, or chain F&B sectors, along with strong English copywriting skills.

Salary

Not specified; Not specified; Not specified

Skills & Requirements

Must-have

  • User growth experience in Singapore
  • Digital marketing in O2O or e-commerce
  • High-converting English copywriting skills
  • Funnel analysis and A/B testing proficiency
  • Fluent in English and Chinese

Nice-to-have

  • Understanding of Singlish nuances
  • Experience with referral programs
  • Self-driven hands-on approach
  • Ability to translate HQ strategies locally
  • Willingness to gather real user feedback

Key Requirements

  • Minimum 1 year of hands-on experience
  • Proficiency in funnel analysis methodologies
  • Fluency in both English and Chinese languages

Work Rights

Not specified

Tailored Resume

Cover Letter