Segments Marketing Manager - Part Time

756

Part time (3 days a week)
End-to-end integrated campaign delivery
Customer segment strategy translation
Cross-functional stakeholder management
The Segments Marketing Manager position at CommBank is a part-time role focused on developing marketing initiatives for specific customer segments to foster growth. The ideal candidate will have strong campaign management skills and experience in marketing communications, preferably within technology or financial services

Job Summary

  • This role involves leading the development of segment-led marketing initiatives to drive growth for priority customer groups like Youth and Mass Affluent.
  • The position requires translating deep customer insights into impactful go-to-market activities that increase acquisition, consideration, and share of wallet.
  • Candidates must have at least 5 years of experience in marketing generalist or communications roles with a strong ability to influence stakeholders.

Matching Summary

Match Score: 85

The Segments Marketing Manager position at CommBank is a part-time role focused on developing marketing initiatives for specific customer segments to foster growth. The ideal candidate will have strong campaign management skills and experience in marketing communications, preferably within technology or financial services.

Skills & Requirements

Must-have

  • End-to-end integrated campaign delivery
  • Customer segment strategy translation
  • Cross-functional stakeholder management
  • Agency partner management
  • Marketing process governance

Nice-to-have

  • Financial services marketing experience
  • Technology sector background
  • Creative problem-solving mindset
  • Growth mindset attitude
  • Continuous improvement focus

Key Requirements

  • At least 5 years marketing experience
  • Project management skills
  • Analytical and communication skills

Work Rights

Not specified

Tailored Resume

Cover Letter