Senior Manager, Segment Campaign Strategy

Greenhouse

Anywhere In The United States, US
On-site
6-9+ years b2b demand generation experience
Full funnel campaign strategy and architecture
Sales tiering frameworks and account strategies
Greenhouse is seeking a Senior Manager, Segment Campaign Strategy to lead data-driven marketing initiatives aimed at key business segments. The ideal candidate will manage integrated campaigns, collaborate across teams, and focus on driving measurable revenue growth

Job Summary

  • The role involves owning the campaign strategy and roadmap for priority segments to drive marketing sourced pipeline and revenue.
  • Candidates must partner closely with Product, Content, and Demand Gen to translate narratives into integrated full-funnel programs.
  • This position requires balancing strategy and execution while managing a small team of segment marketers to deliver scalable programs.

Matching Summary

Match Score: 85

Greenhouse is seeking a Senior Manager, Segment Campaign Strategy to lead data-driven marketing initiatives aimed at key business segments. The ideal candidate will manage integrated campaigns, collaborate across teams, and focus on driving measurable revenue growth.

Skills & Requirements

Must-have

  • 6-9+ years B2B demand generation experience
  • Full funnel campaign strategy and architecture
  • Sales tiering frameworks and account strategies
  • Cross-functional partnership with Product and Sales
  • Data-driven optimization using Salesforce

Nice-to-have

  • Prior sales or field experience
  • Experience with complex buying committees
  • Background in SaaS or recurring revenue models
  • Ability to build and coach marketing teams
  • Expertise in vertical and territory-based motions

Key Requirements

  • 6-9+ years progressive B2B demand gen experience
  • Experience marketing to complex segments in SaaS
  • Proficiency with Salesforce account and opportunity data

Work Rights

Not specified

Tailored Resume

Cover Letter