The Strategic Creative & Design Lead is responsible for shaping, protecting, and elevating GCG’s visual identity and brand across all markets and projects
Job Summary
The Strategic Creative & Design Lead is responsible for shaping, protecting, and elevating GCG’s visual identity and brand across all markets and projects.
This role requires leading creative concepts, audiovisual production, and brand governance while managing multiple projects and stakeholders with autonomy.
GCG Group is a leading strategic partner in the aviation and culinary sectors with over 5,500 experts and a presence in 21 countries across the Caribbean and Latin America.
Matching Summary
The Strategic Creative & Design Lead is responsible for shaping, protecting, and elevating GCG’s visual identity and brand across all markets and projects.
Skills & Requirements
Must-have
Strategic branding and graphic design
Adobe Creative Suite expertise
Creative direction and campaign leadership
Audiovisual production and editing
Stakeholder management in multinational environments
Bilingual Spanish and English
AI tools for design and video
Nice-to-have
Cross-cultural communication skills
Strong emotional intelligence
Experience with Latam and Caribbean markets
Ability to work under pressure
Advanced storytelling and aesthetic sense
Project management and organization skills
Key Requirements
10+ years in strategic branding and creative direction
Master's degree in graphic design or related field