Crm Specialist

B2TECH

Mauritius
On-site
Crm campaign management
Player retention and churn reduction
Player segmentation and personalization
Oversee CRM campaigns across various channels, analyzing performance and optimizing based on key KPIs to enhance player experience

Job Summary

  • Oversee CRM campaigns across various channels, analyzing performance and optimizing based on key KPIs to enhance player experience.
  • Develop and implement strategies for player retention and churn reduction, monitoring key rates and recommending data-driven actions.
  • The company offers a hybrid work model, annual discretionary performance bonuses, paid leave, and personalized learning and development programs.

Matching Summary

Oversee CRM campaigns across various channels, analyzing performance and optimizing based on key KPIs to enhance player experience.

Skills & Requirements

Must-have

  • CRM campaign management
  • Player retention and churn reduction
  • Player segmentation and personalization
  • Website performance optimization
  • Data analysis and reporting
  • Responsible gaming compliance

Nice-to-have

  • Creative and detail-oriented
  • Adaptable in fast-paced environments
  • Team player with strong communication

Key Requirements

  • 2-3 years of experience in CRM, Marketing, or similar
  • Advanced Excel skills required
  • Fluent in English (written and verbal)
  • Experience optimizing CRM systems
  • Strong project management skills

Work Rights

Not specified

Tailored Resume

Cover Letter