Digital Advertising & Campaign Operations Specialist
Acquire Intelligence
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Linkedin ads management experience
Google ads campaign setup and optimization
Marketo marketing automation platform familiarity
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Acquire Intelligence is seeking a Digital Advertising & Campaign Operations Specialist to manage and optimize paid digital campaigns on LinkedIn and Google Ads. The role involves audience management, campaign execution, performance analysis, and collaboration with marketing teams to achieve lead generation goals.
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Job Summary
The role involves executing, managing, and optimizing paid digital campaigns across LinkedIn Ads and Google Ads platforms to deliver qualified leads.
Candidates will work closely with marketing operations to ensure campaigns are integrated with Marketo and optimized based on performance insights.
The position requires conducting weekly performance analysis, A/B testing, and delivering monthly consolidated reports with strategic recommendations.
Matching Summary
Match Score: 75
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Acquire Intelligence is seeking a Digital Advertising & Campaign Operations Specialist to manage and optimize paid digital campaigns on LinkedIn and Google Ads. The role involves audience management, campaign execution, performance analysis, and collaboration with marketing teams to achieve lead generation goals.
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Skills & Requirements
Must-have
LinkedIn Ads management experience
Google Ads campaign setup and optimization
Marketo marketing automation platform familiarity
UTM tracking and campaign attribution expertise
B2B lead generation campaign execution
Nice-to-have
Strong attention to detail and QA processes
Ability to interpret data for actionable insights
Experience with competitive benchmarking
Knowledge of GDPR and CCPA compliance
Creative asset quality checking skills
Key Requirements
Experience managing LinkedIn Ads and Google Ads campaigns
Familiarity with marketing automation platforms like Marketo
Strong knowledge of UTM tracking and campaign attribution