Senior Marketing Manager

Haleon

Shanghai, China
8+ years brand marketing experience
Manage brand profit & loss (p&l)
Expert in social media and e-commerce
This role involves developing and refining strategic direction for the Caltrate brand grounded in consumer insights

Job Summary

  • This role involves developing and refining strategic direction for the Caltrate brand grounded in consumer insights.
  • The successful candidate will be accountable for delivering annual brand Profit & Loss results while managing budget items effectively.
  • Haleon is a purpose-driven world-class consumer company focused on delivering better everyday health with humanity.

Matching Summary

This role involves developing and refining strategic direction for the Caltrate brand grounded in consumer insights.

Skills & Requirements

Must-have

  • 8+ years brand marketing experience
  • Manage brand Profit & Loss (P&L)
  • Expert in social media and E-commerce
  • Lead cross-functional teams in matrix
  • Drive global innovation strategy execution

Nice-to-have

  • Fast-paced entrepreneurial environment
  • Strong financial capabilities and acumen
  • Experience in consumer health industry
  • Adaptability to organizational changes

Key Requirements

  • Bachelor's degree required
  • 8 or more years of brand marketing experience
  • Experience in Consumer Products or OTC marketing
  • Proven track record in large scale new product launches

Work Rights

Not specified

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