Growth Marketing Manager

Pelago

New York, NY, United States
Base: $125,000 - $135,000 usd; bonus/equity: stock...
On-site
Execute acquisition and lifecycle campaigns
Build and manage campaigns in iterable
Pull own data and build analysis
Own execution across lifecycle and acquisition programs, from first touch through conversion and engagement

Job Summary

  • Own execution across lifecycle and acquisition programs, from first touch through conversion and engagement.
  • Execute acquisition and lifecycle campaigns end-to-end, owning segmentation, targeting, QA, launch, and post-campaign analysis.
  • Partner with Data and Growth Ops to maintain data integrity, audience accuracy, and analytical rigor across the member funnel.

Matching Summary

Own execution across lifecycle and acquisition programs, from first touch through conversion and engagement.

Salary

Base: $125,000 - $135,000 USD; Bonus/Equity: Stock options; Benefits: Full Medical, Dental, & Vision coverage, 401k Plan, Unlimited PTO Policy, 10 paid holidays, company wide “Me Time” Days, Paid maternity, paternity & new parent leave, Flexible working environment, Annual Learning and Development stipend, Wellness Reimbursement Program, Access to Reproductive & Family Planning Care, Substance Use Support

Skills & Requirements

Must-have

  • Execute acquisition and lifecycle campaigns
  • Build and manage campaigns in Iterable
  • Pull own data and build analysis
  • Contribute to experimentation program
  • AI-native thinking and tool usage

Nice-to-have

  • Experience in health tech
  • Familiarity with direct mail
  • Exposure to structured experimentation

Key Requirements

  • 3-5 years growth or lifecycle marketing experience
  • Fluent in Iterable
  • Strong analytical instincts
  • High operational discipline
  • Genuine bias toward challenging assumptions
  • AI-native
  • Experience in health tech, B2B2C, subscription, or benefits preferred
  • Paid media experience preferred
  • Familiarity with direct mail preferred
  • Familiarity with TCPA compliance preferred
  • Exposure to structured experimentation frameworks preferred

Work Rights

Not specified

Tailored Resume

Cover Letter