ArcadeXR is seeking a Head of Marketing to lead and scale their marketing efforts, focusing on user acquisition, monetization, and community engagement within a live-play gaming platform. The role requires a hands-on leader who can manage a small team and work closely with the CEO to drive growth strategy
Job Summary
The role involves owning the entire marketing function including user acquisition, monetization, engagement, and community growth.
You will report directly to the CEO and have a seat at the table on growth strategy while acting as a hands-on player-coach.
The position requires defining and executing overall marketing strategy while managing a growing budget with a focus on healthy ROAS and CAC.
Matching Summary
Match Score: 85
ArcadeXR is seeking a Head of Marketing to lead and scale their marketing efforts, focusing on user acquisition, monetization, and community engagement within a live-play gaming platform. The role requires a hands-on leader who can manage a small team and work closely with the CEO to drive growth strategy.
Skills & Requirements
Must-have
Strong performance marketing background in D2C
Experience managing meaningful marketing budgets
Deep understanding of full-funnel growth
Strong analytical capability for data-driven decisions
Experience leading small teams without heavy process
Nice-to-have
Experience in gaming or live-service products
Familiarity with IAP or virtual economies
Experience with event-driven or LiveOps-based products
Comfortable operating in a fast-moving ambiguous environment
Key Requirements
Strong performance marketing background in D2C or consumer products