Continuous is seeking an Events Marketing Manager to lead its events program, which is essential for driving marketing-sourced pipeline and building relationships with financial institutions. The role encompasses the entire event lifecycle, requiring strategic planning, execution, and performance analysis
Job Summary
Events are the single largest driver of marketing-sourced pipeline for the company.
The role involves owning the full event lifecycle including selecting conferences, launching a customer conference, and building campaigns that convert booth conversations into closed deals.
Candidates must be able to measure MQLs, SQLs, and pipeline influenced to translate data into strategic recommendations.
Matching Summary
Match Score: 85
Continuous is seeking an Events Marketing Manager to lead its events program, which is essential for driving marketing-sourced pipeline and building relationships with financial institutions. The role encompasses the entire event lifecycle, requiring strategic planning, execution, and performance analysis.