The Account Manager will play an instrumental role in developing our offering by taking ownership of the ongoing client engagements, and management of Paid Search teams
Job Summary
The Account Manager will play an instrumental role in developing our offering by taking ownership of the ongoing client engagements, and management of Paid Search teams.
Responsibilities include leading the planning, creation, and on-going management of Paid Search campaigns, carrying out health checks, and proactively performing regular optimization.
WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising.
Matching Summary
The Account Manager will play an instrumental role in developing our offering by taking ownership of the ongoing client engagements, and management of Paid Search teams.
Skills & Requirements
Must-have
Paid Search campaign management
Client performance delivery
Paid Search account optimization
Develop and implement testing plans
Client relationship management
Paid Search strategy development
Nice-to-have
Inspiring and motivating junior team members
Collaborating with other digital teams
Driving operational efficiencies
Championing WPP & WPP Media core values
Key Requirements
Exceptional hands-on Paid Search experience
Experience supporting, developing, and mentoring junior team members
Expert in developing and implementing audience strategies
Experienced in applying bid rules, buying methods and automation
Able to clearly articulate campaign rationale
Aware of Paid Search integration with other channels
Able to devise a testing approach/roadmap
Experience working with client leadership
Analytically minded with very good attention to detail