Director, Integrated Ops - Regional Flm (portfolio Initiatives + Npd Commercialization + Greater Up)

Coca-Cola HBC AG

Lucknow, India
**
12-15 years marketing planning experience
Front-line marketing leadership capability
Regional iq calendar governance ownership
** The Director of Integrated Ops position at Coca-Cola HBC AG in Lucknow, India, involves leading marketing planning and execution for the Greater UP region, focusing on integrating brand strategies with market execution. The ideal candidate should possess 12-15 years of experience in marketing, strong commercial acumen, and the ability to navigate complex partner ecosystems. **

Job Summary

  • The Director serves as the custodian of front-line marketing planning and execution quality for the Greater UP region, bridging central strategy with market reality.
  • This role is directly accountable for driving category-led business performance through volume growth, share gain, and disciplined execution governance across the portfolio.
  • The position requires leading a strong FLM community while integrating marketing calendars with commercial agendas to ensure high-quality marketplace activation.

Matching Summary

Match Score: 75

** The Director of Integrated Ops position at Coca-Cola HBC AG in Lucknow, India, involves leading marketing planning and execution for the Greater UP region, focusing on integrating brand strategies with market execution. The ideal candidate should possess 12-15 years of experience in marketing, strong commercial acumen, and the ability to navigate complex partner ecosystems. **

Skills & Requirements

Must-have

  • 12-15 years marketing planning experience
  • Front-line marketing leadership capability
  • Regional IQ calendar governance ownership
  • Innovation pipeline and commercialization expertise
  • Cross-functional stakeholder management skills

Nice-to-have

  • Experience in complex bottler ecosystems
  • Agile project leadership mindset
  • Strong data-driven consumer insights
  • Ability to drive continuous improvement loops
  • Executive presence and strategic influence

Key Requirements

  • 12-15 years overall experience in marketing planning and execution
  • Proven ability to operate at the intersection of strategy and execution
  • Strong commercial acumen and P&L management skills
  • Experience working across regions and partner/bottler ecosystems

Work Rights

Not specified

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