Sr. Demand Generation Manager

Workday

Home Office, USA
Primary location base pyy range: $115,200 usd - $1...
Fully remote
Demand generation program ownership
Pipeline contribution targets
Email and paid program management
The Global COE Marketing team drives demand generation strategy across all regions, fueling qualified pipeline that directly supports revenue growth

Job Summary

  • The Global COE Marketing team drives demand generation strategy across all regions, fueling qualified pipeline that directly supports revenue growth.
  • This role owns end-to-end demand programs that convert awareness into qualified pipeline across segments and regions, serving as the connective tissue between marketing strategy and sales outcomes.
  • We’re obsessed with making hard work pay off, for our people, our customers, and the world around us.

Matching Summary

The Global COE Marketing team drives demand generation strategy across all regions, fueling qualified pipeline that directly supports revenue growth.

Salary

Primary Location Base Pay Range: $115,200 USD - $172,800 USD; Additional US Location(s) Base Pay Range: $115,200 USD - $204,700 USD; Bonus/Equity: May be eligible for Workday Bonus Plan or role-specific commission/bonus, as well as annual refresh stock grants; Benefits: Comprehensive benefits

Skills & Requirements

Must-have

  • Demand generation program ownership
  • Pipeline contribution targets
  • Email and paid program management
  • Webinar and field event execution
  • Campaign performance tracking
  • Cross-functional collaboration

Nice-to-have

  • Curious minds and courageous collaborators
  • Sun-drenched optimism and drive
  • Empathy and shared enthusiasm
  • Ownership and visibility

Key Requirements

  • 8+ years demand generation experience
  • 8+ years revenue tracking experience
  • Extensive webinar and field event planning
  • Proficiency in marketing platforms
  • Strategic and campaign planning experience

Work Rights

Not specified

Tailored Resume

Cover Letter