Associate Lecturer - Marketing Analytics And Brand Creation (he3)

Sim

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Marketing analytics expertise
Brand creation knowledge
Harvard stirling referencing style
** The job posting seeks an Associate Lecturer in Marketing Analytics and Brand Creation at Sim, emphasizing the integration of marketing analytics and branding strategies to enhance firm competitiveness. Candidates are expected to have a relevant advanced degree, teaching experience, and familiarity with various referencing styles. **

Job Summary

  • The role focuses on teaching how marketing analytics provide actionable insights to improve brand performance and competitive position.
  • Candidates must integrate traditional attitudinal data with big data sources like social media to inform branding strategies.
  • The position requires a deep understanding of consumer values to help students develop effective brand equity monitoring techniques.

Matching Summary

Match Score: 75

** The job posting seeks an Associate Lecturer in Marketing Analytics and Brand Creation at Sim, emphasizing the integration of marketing analytics and branding strategies to enhance firm competitiveness. Candidates are expected to have a relevant advanced degree, teaching experience, and familiarity with various referencing styles. **

Skills & Requirements

Must-have

  • Marketing analytics expertise
  • Brand creation knowledge
  • Harvard Stirling referencing style

Nice-to-have

  • Big data integration skills
  • Social media analysis experience
  • Digital marketing environment familiarity

Key Requirements

  • PHD or Master's Degree in related discipline
  • At least 2 years tertiary teaching experience
  • 5 years relevant work experience (advantage)

Work Rights

Not specified

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