Avp, Channel Marketing (l10)

Synchrony Financial

Hyderabad, India
Fully remote
5+ years email campaign execution experience
Enterprise email platform zeta or sfmc expertise
Agile scrum master certification required
The role is responsible for ensuring flawless, on-time delivery of Synchrony email marketing campaigns while driving operational efficiencies through AI adoption

Job Summary

  • The role is responsible for ensuring flawless, on-time delivery of Synchrony email marketing campaigns while driving operational efficiencies through AI adoption.
  • Candidates will act as a Scrum Master for their pod, managing team workload, mentoring members, and executing complex cross-channel campaign solutions.
  • Synchrony offers best-in-class employee benefits, work-life integration programs, and opportunities for career advancement in a Top 20 Mid-Sized Company.

Matching Summary

The role is responsible for ensuring flawless, on-time delivery of Synchrony email marketing campaigns while driving operational efficiencies through AI adoption.

Skills & Requirements

Must-have

  • 5+ years email campaign execution experience
  • Enterprise email platform Zeta or SFMC expertise
  • Agile Scrum Master certification required
  • US stakeholder collaboration experience
  • Project management tool proficiency Workfront Jira

Nice-to-have

  • Responsive HTML/CSS coding skills
  • Creative design software Adobe Illustrator Photoshop
  • Mobile push and wallet campaign experience
  • Data segmentation and auditing capabilities
  • Credit card or retail environment background

Key Requirements

  • Bachelor's degree or 7+ years financial services/digital marketing experience
  • Minimum 5 years experience with Zeta/SFMC platforms
  • Agile SAFe Scrum Master certification mandatory
  • Work timings 2:00 PM to 11:00 PM IST
  • Internal applicants must be L8+ level with 18 months tenure

Work Rights

Not specified

Tailored Resume

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