Director, Eur Content Transformation (m/f/d)

Bristol Myers Squibb

Munich, DE
On-site
Ai-driven marketing model
European content hubs
Mosaic genai content hub
Bristol Myers Squibb is seeking a Director for European Content Transformation to lead the strategic development and execution of content initiatives, particularly for the launch of their AI-driven marketing model, Mosaic, in Germany. The ideal candidate will have extensive experience in pharmaceutical content strategy and a proven track record in digital content platforms

Job Summary

  • This position will lead the strategic development and execution of content initiatives for our European Markets region, including activating Germany for Mosaic launch with CASA and Germany cross-functional stakeholders, and overseeing the BMS Production team in Europe.
  • Embrace, build, and extend the AI-driven marketing vision including implementing and/or supporting European content models: Mosaic, OCSC, self-service, and agency.
  • Provide oversight of the Germany and European production team to deliver compliant, high-quality omnichannel digital assets at speed and scale across multiple markets/content models.

Matching Summary

Match Score: 85

Bristol Myers Squibb is seeking a Director for European Content Transformation to lead the strategic development and execution of content initiatives, particularly for the launch of their AI-driven marketing model, Mosaic, in Germany. The ideal candidate will have extensive experience in pharmaceutical content strategy and a proven track record in digital content platforms.

Skills & Requirements

Must-have

  • AI-driven marketing model
  • European content hubs
  • Mosaic GenAI content hub
  • Omnichannel Service Center (OCSC)
  • content supply chain transformation
  • digital asset delivery at scale

Nice-to-have

  • patient life transformation
  • innovative scientific breakthroughs
  • balance and flexibility
  • human touch in treatment

Key Requirements

  • Minimum 6 years experience in European pharmaceutical content strategy, marketing, or commercial field
  • Minimum 4 years in digital content platforms and technologies
  • Operational expertise in a Content Hub or similar model
  • BA/BS required, advanced degree in business preferred
  • Fluency in spoken and written English required

Work Rights

Not specified

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