Sr. Social Media Specialist

Harvard Pilgrim Health Care Inc

Canton, MA, United States
Base: $88,106.40 - $132,159.60 annually; bonus/equ...
Fully remote
3-5 years marketing or communications experience
Bachelor's degree in business, communications, or marketing
Proficiency with sprinklr social media tracking tools
Point32Health is seeking a Sr. Social Media Specialist to manage and optimize their social media presence. The role requires strong communication and organizational skills, as well as experience in marketing or public relations, particularly within the healthcare sector

Job Summary

  • The Sr Social Media Specialist is responsible for the day-to-day execution, management, and optimization of Point32Health's social media presence across multiple brand channels.
  • This role involves developing content strategies, engaging with audiences empathetically, and analyzing performance metrics to drive innovation and impact.
  • Point32Health offers a comprehensive total rewards package including medical, dental, vision coverage, retirement plans, and tuition programs.

Matching Summary

Match Score: 85

Point32Health is seeking a Sr. Social Media Specialist to manage and optimize their social media presence. The role requires strong communication and organizational skills, as well as experience in marketing or public relations, particularly within the healthcare sector.

Salary

Base: $88,106.40 - $132,159.60 annually; Bonus/Equity: Variable pay eligible; Benefits: Medical, dental, vision, retirement, PTO, life insurance, tuition program

Skills & Requirements

Must-have

  • 3-5 years marketing or communications experience
  • Bachelor's degree in business, communications, or marketing
  • Proficiency with Sprinklr social media tracking tools
  • Strong written storytelling and oral communication skills
  • Experience managing organic content across LinkedIn, Facebook, Instagram, X, YouTube

Nice-to-have

  • Experience in health insurance or healthcare organizations
  • Familiarity with paid media strategies and social boosting
  • Basic design formatting and layout capabilities
  • Master's degree preferred
  • Ability to train internal stakeholders on best practices

Key Requirements

  • 3-5 years of experience in marketing, public relations, or communications
  • Bachelor's degree required; Master's degree preferred
  • Familiarity with Sprinklr and social media governance guidelines

Work Rights

Not specified

Tailored Resume

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