Paid Media Manager (hybrid Role - New York)

OLAPLEX

New York, United States
Base: $105,000 - $115,000; bonus: eligible for ann...
On-site
5+ years digital paid media experience
Expert knowledge of meta google tiktok amazon ads
Hands-on campaign ideation to tactical execution
This role supports the strategy and day-to-day execution of Olaplex's media activities across all channels including CTV, OOH, Meta, Google, TikTok, and Amazon

Job Summary

  • This role supports the strategy and day-to-day execution of Olaplex's media activities across all channels including CTV, OOH, Meta, Google, TikTok, and Amazon.
  • The position requires a 'roll-up-your-sleeves' mentality to balance technical platform optimization with high-level strategy to ensure brand and revenue goals are exceeded.
  • Candidates will receive competitive compensation with a base salary range of $105,000 - $115,000, eligibility for an annual bonus, and comprehensive benefits including parental leave and professional development reimbursement.

Matching Summary

This role supports the strategy and day-to-day execution of Olaplex's media activities across all channels including CTV, OOH, Meta, Google, TikTok, and Amazon.

Salary

Base: $105,000 - $115,000; Bonus: Eligible for annual bonus; Benefits: Competitive compensation, flexible PTO, 401k match, parental leave, wellness coverage

Skills & Requirements

Must-have

  • 5+ years digital paid media experience
  • Expert knowledge of Meta Google TikTok Amazon ads
  • Hands-on campaign ideation to tactical execution
  • Full-funnel media strategy development
  • Media budget allocation based on revenue goals
  • Daily weekly reporting and optimization
  • Creative briefs and A/B testing roadmaps

Nice-to-have

  • Experience in prestige beauty or luxury CPG
  • Self-starter with proactive mindset
  • Ability to pivot strategies in fast-paced environment
  • Strong cross-functional communication skills
  • Revenue-focused global retail ecosystem understanding
  • Innovation in emerging platforms and beta opportunities
  • Team player collaborating across multiple functions

Key Requirements

  • 5+ years experience in digital/paid media
  • Experience within prestige beauty haircare or luxury CPG preferred
  • Deep understanding of global retail ecosystem and digital advertising

Work Rights

Not specified

Tailored Resume

Cover Letter