Job Summary

• The Marketing and Masterbrand Strategy Head is accountable for defining and governing the Marketing Group strategy and Masterbrand agenda, ensuring enterprise-wide alignment in delivering Globe’s brand and marketing ambition.
• The role leads Audience Marketing, translating data and insights into meaningful customer cohorts that inform strategy and long-term brand direction, in partnership with Customer Intelligence and EDS.
• Globe’s hiring process promotes equal opportunity to applicants; any form of discrimination is not tolerated throughout the entire employee lifecycle.

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Skills & Requirements

Key Requirements

• Progressive experience in Marketing, Brand, or Strategy leadership
• Proven track record in developing and governing marketing strategies
• Experience leading cross-functional teams
• Bachelor’s Degree in Marketing, Humanities, Psychology

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