The primary purpose of this role is to develop, coordinate, and direct the facility's marketing and public relations programs to maintain and increase census
Job Summary
The primary purpose of this role is to develop, coordinate, and direct the facility's marketing and public relations programs to maintain and increase census.
The incumbent must ensure all employees follow established policies governing the release of information in accordance with current Privacy Rules and Regulations.
This position requires preparing a departmental operating budget and serving on various committees as directed by the Administrator.
Matching Summary
The primary purpose of this role is to develop, coordinate, and direct the facility's marketing and public relations programs to maintain and increase census.
Skills & Requirements
Must-have
Bachelor's Degree or equivalent experience
5 years healthcare marketing experience
HIPAA privacy rule compliance
Budget preparation and resource allocation
Public relations policy development
Community liaison and media relations
Nice-to-have
Creative support for resident programs
Emergency public relations management
Internal communications strategy
Customer satisfaction survey implementation
Positive facility atmosphere creation
Key Requirements
Bachelor's Degree from accredited college/university
Five years experience in healthcare marketing/public relations