Senior Product Marketing – Edge Software & Industrial Gateways

Advantech

Taipei, Taiwan
Develop solution positioning and messaging
Create integrated marketing assets
Lead partner and channel marketing programs
Lead go-to-market strategies for Edge Software and Industrial Gateway portfolio

Job Summary

  • Lead go-to-market strategies for Edge Software and Industrial Gateway portfolio.
  • Develop clear product positioning, value propositions, and messaging, and create related marketing materials.
  • Collaborate closely with product, sales, and regional marketing teams to shape solution positioning across industries.

Matching Summary

Lead go-to-market strategies for Edge Software and Industrial Gateway portfolio.

Skills & Requirements

Must-have

  • Develop solution positioning and messaging
  • Create integrated marketing assets
  • Lead partner and channel marketing programs
  • Drive digital and eCommerce marketing
  • Translate technical concepts into messaging

Nice-to-have

  • Collaborative approach and problem-solving
  • Strategic thinking
  • Experience in industrial automation or IoT

Key Requirements

  • Minimum 5+ years experience
  • Bachelor's degree in marketing or related field
  • Experience in B2B or industrial technology
  • Understanding of digital marketing and analytics tools

Work Rights

Not specified

Tailored Resume

Cover Letter