Sr. Demand Generation Manager

Workday

Home Office, USA
Base: $115,200 usd - $204,700 usd; bonus/equity: m...
Fully remote
Demand generation strategy
Pipeline contribution targets
Multi-channel integrated campaigns
Own pipeline contribution targets for demand programs across assigned regions and segments; track and report pipeline influence weekly

Job Summary

  • Own pipeline contribution targets for demand programs across assigned regions and segments; track and report pipeline influence weekly.
  • Own planning and execution of all assigned webinars and field events from kickoff through post-event nurture, with stakeholder check-ins established 8–12 weeks in advance.
  • Deliver weekly demand generation performance summaries and maintain a live dashboard tracking campaign KPIs: impressions, MQLs, pipeline influenced, conversion rates.

Matching Summary

Own pipeline contribution targets for demand programs across assigned regions and segments; track and report pipeline influence weekly.

Salary

Base: $115,200 USD - $204,700 USD; Bonus/Equity: May be eligible for Workday Bonus Plan or role-specific commission/bonus, annual refresh stock grants; Benefits: Comprehensive benefits package

Skills & Requirements

Must-have

  • demand generation strategy
  • pipeline contribution targets
  • multi-channel integrated campaigns
  • webinar and field event ownership
  • demand generation performance summaries
  • campaign KPI tracking

Nice-to-have

  • curious minds
  • courageous collaborators
  • sun-drenched optimism
  • drive
  • empathy
  • shared enthusiasm

Key Requirements

  • 8+ years of experience with demand generation
  • 8+ years of experience in revenue tracking
  • Extensive experience in end-to-end ownership of webinars
  • Proficiency in campaign execution
  • Experience in strategic planning
  • Experience reviewing campaign performance data

Work Rights

Not specified

Tailored Resume

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