Senior Manager, Segment Campaign Strategy

Greenhouse

Anywhere In The United States, US
On-site
6-9+ years b2b demand generation experience
Full funnel campaign strategy ownership
Integrated multi-channel program execution
Greenhouse is seeking a Senior Manager for Segment Campaign Strategy, who will lead data-driven marketing initiatives for priority segments, ensuring cohesive campaign strategies that drive pipeline and revenue. The role requires collaboration with various teams to create integrated marketing programs tailored to complex B2B sales cycles

Job Summary

  • The role is responsible for owning the campaign strategy and roadmap for priority segments to drive marketing sourced pipeline and revenue.
  • You will partner closely with Product, Content, and Sales leaders to translate segment narratives into integrated, full-funnel programs across all channels.
  • As a data-driven people leader, you will balance strategic planning with hands-on execution while managing a small team of segment marketers.

Matching Summary

Match Score: 85

Greenhouse is seeking a Senior Manager for Segment Campaign Strategy, who will lead data-driven marketing initiatives for priority segments, ensuring cohesive campaign strategies that drive pipeline and revenue. The role requires collaboration with various teams to create integrated marketing programs tailored to complex B2B sales cycles.

Skills & Requirements

Must-have

  • 6-9+ years B2B demand generation experience
  • Full funnel campaign strategy ownership
  • Integrated multi-channel program execution
  • Sales and RevOps partnership capability
  • Data-driven pipeline and opportunity tracking

Nice-to-have

  • Prior sales or field experience background
  • Experience with complex buying committees
  • Strong people leadership and coaching skills
  • Ability to translate product narratives into campaigns
  • Experience in SaaS recurring revenue models

Key Requirements

  • 6-9+ years progressive B2B marketing experience
  • Proven track record in account-based marketing
  • Experience within SaaS or recurring revenue models

Work Rights

Not specified

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