Principal, Workday Marketplace Marketing Lead

Workday

Not specified; not specified; not specified
**
8+ years b2b saas marketing experience
Partner ecosystem and marketplace marketing
Pipeline and revenue impact delivery
** The role of Principal, Workday Marketplace Marketing Lead at Workday focuses on developing marketing strategies to enhance the visibility and adoption of the Workday Marketplace. The position requires extensive experience in B2B SaaS marketing, particularly in partner and product marketing, and offers a flexible work environment that promotes collaboration and innovation. **

Job Summary

  • This role owns the marketing strategy to drive growth, adoption, and revenue impact from the Workday Marketplace.
  • The position requires blending partner marketing, product marketing, and performance marketing to increase customer discovery of solutions.
  • Workday offers a flexible work approach requiring at least 50% time in-office or with customers/partners per quarter.

Matching Summary

Match Score: 75

** The role of Principal, Workday Marketplace Marketing Lead at Workday focuses on developing marketing strategies to enhance the visibility and adoption of the Workday Marketplace. The position requires extensive experience in B2B SaaS marketing, particularly in partner and product marketing, and offers a flexible work environment that promotes collaboration and innovation. **

Salary

Not specified; Not specified; Not specified

Skills & Requirements

Must-have

  • 8+ years B2B SaaS marketing experience
  • Partner ecosystem and marketplace marketing
  • Pipeline and revenue impact delivery
  • Co-marketing program execution
  • Funnel performance optimization

Nice-to-have

  • Cloud ecosystem co-marketing experience
  • Strong storytelling and writing skills
  • Integrated campaign management across channels
  • Conversion optimization experimentation
  • Technical solution value proposition translation

Key Requirements

  • 8+ years of B2B SaaS marketing experience
  • Proven track record of pipeline or revenue impact
  • Experience with technology marketplaces or partner ecosystems

Work Rights

Not specified

Tailored Resume

Cover Letter