Associate Director, Audience Modeling & Activation

Gilead Sciences

Foster City, California, United States
Base: $195,670.00 - $253,220.00; bonus/equity: dis...
Hybrid
Advanced python proficiency for data analysis
Strong sql experience for data querying
Look-alike modeling (3p lal) expertise
This role requires developing advanced machine learning models to create highly-targeted audience segments for Gilead's therapeutic brands

Job Summary

  • This role requires developing advanced machine learning models to create highly-targeted audience segments for Gilead's therapeutic brands.
  • The position involves leveraging LiveRamp and data clean room environments to ensure privacy-compliant data integration across multiple sources.
  • Gilead offers a competitive salary range of $195,670.00 - $253,220.00 along with discretionary bonuses and comprehensive benefits.

Matching Summary

This role requires developing advanced machine learning models to create highly-targeted audience segments for Gilead's therapeutic brands.

Salary

Base: $195,670.00 - $253,220.00; Bonus/Equity: Discretionary annual bonus and stock-based long-term incentives eligible; Benefits: Medical, dental, vision, life insurance, and paid time off

Skills & Requirements

Must-have

  • Advanced Python proficiency for data analysis
  • Strong SQL experience for data querying
  • Look-alike modeling (3P LAL) expertise
  • LiveRamp or data clean room experience
  • 10 years of relevant audience segmentation experience

Nice-to-have

  • Experience with pharma industry data
  • Familiarity with SFMC platform integration
  • Knowledge of SDoH data sources
  • Leadership and team development skills
  • Strategic cross-functional collaboration

Key Requirements

  • Bachelor's degree plus 10 years experience OR Master's plus 8 years OR PhD plus 5 years
  • Proven track record in audience creation and data-driven marketing
  • Deep understanding of consumer data governance and privacy regulations

Work Rights

Not specified

Tailored Resume

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