Senior Marketing Manager, Home Buying - 12 Month Secondment

CommBank

Not specified; not specified; flexible working opt...
Home loan acquisition strategy
Performance marketing execution
Creative and media optimisation
The role requires owning end-to-end home loan acquisition and go-to-market activity with a strong focus on creative and media performance

Job Summary

  • The role requires owning end-to-end home loan acquisition and go-to-market activity with a strong focus on creative and media performance.
  • Candidates must actively measure and report on results including cost per lead, cost per acquisition, and conversions to quality new accounts.
  • This is a 12-month secondment role within the Retail Marketing team at CommBank focusing on continuous improvement and cutting-edge marketing technology.

Matching Summary

The role requires owning end-to-end home loan acquisition and go-to-market activity with a strong focus on creative and media performance.

Salary

Not specified; Not specified; Flexible working options available

Skills & Requirements

Must-have

  • Home loan acquisition strategy
  • Performance marketing execution
  • Creative and media optimisation
  • Cost per lead analysis
  • Regulatory compliance management

Nice-to-have

  • Test and learn mindset
  • Strong stakeholder relationship building
  • Customer-centric approach
  • Digital innovation experience
  • Positive can-do attitude

Key Requirements

  • Financial services background required
  • ATL channel creative strategy knowledge
  • Paid media strategy experience
  • Highly developed project management skills

Work Rights

Not specified

Tailored Resume

Cover Letter