Principal Product Marketing Manager, Retention

ADOBE

Base: $145,400 - $261,150 annually (us); californi...
Not specified.
10+ years experience in retention or lifecycle marketing
Saas or digital product background
Cross-functional collaboration with analytics and data science
Adobe is seeking a Principal Product Marketing Manager for its Acrobat team, focusing on customer retention strategies to reduce churn among paid users. The role involves collaborating with cross-functional teams to enhance customer engagement and ensure the long-term value of Acrobat subscriptions

Job Summary

  • This role drives customer retention for Acrobat's paid user base by defining end-to-end retention playbooks and reducing churn.
  • The successful candidate will partner with cross-functional teams including Product, Analytics, and Data Science to deliver cohesive retention experiences.
  • Adobe offers a competitive compensation range of $145,400 to $261,150 annually depending on location and experience.

Matching Summary

Match Score: 85

Adobe is seeking a Principal Product Marketing Manager for its Acrobat team, focusing on customer retention strategies to reduce churn among paid users. The role involves collaborating with cross-functional teams to enhance customer engagement and ensure the long-term value of Acrobat subscriptions.

Salary

Base: $145,400 - $261,150 annually (US); California: $180,300 - $261,150; Short-term incentives via Annual Incentive Plan (AIP)

Skills & Requirements

Must-have

  • 10+ years experience in retention or lifecycle marketing
  • SaaS or digital product background
  • Cross-functional collaboration with analytics and data science
  • Churn risk identification and intervention strategies
  • Customer segmentation and behavioral analysis

Nice-to-have

  • Experience with propensity modeling
  • Strong influence without direct authority
  • Ability to operate in ambiguous environments
  • Strategic advisor on experimentation frameworks
  • Deep understanding of Acrobat ecosystem value

Key Requirements

  • 10+ years of experience in engagement, retention, or growth roles
  • Proven track record driving user-facing improvements in SaaS
  • Ability to collaborate with analytics teams on cohort analysis

Work Rights

Not specified

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