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LSEG is seeking a Senior Specialist for Marketing Workflows to develop and implement global marketing strategies targeted at the investment banking and trading sectors. The role emphasizes customer-centric approaches and requires collaboration across various teams to enhance customer satisfaction and loyalty.
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Job Summary
The role leads the creation and execution of global, customer-centric marketing strategies and content that drive business objectives and build customer satisfaction and loyalty specifically in the Workflows business.
Key responsibilities include supporting marketing campaigns, coordinating activities with partners, organizing marketing events, executing email campaigns, and monitoring marketing budgets.
LSEG is a leading global financial markets infrastructure and data provider committed to driving financial stability, empowering economies, and enabling customers to create sustainable growth.
Matching Summary
Match Score: 75
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LSEG is seeking a Senior Specialist for Marketing Workflows to develop and implement global marketing strategies targeted at the investment banking and trading sectors. The role emphasizes customer-centric approaches and requires collaboration across various teams to enhance customer satisfaction and loyalty.
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Skills & Requirements
Must-have
B2B marketing to financial markets
Customer-centric marketing strategies
Marketing campaign execution
Content development and optimization
Marketing budget monitoring
Data analysis for ROI
Nice-to-have
Understanding of trader and investment banker challenges
Collaboration with global matrix structure
Proactive approach to project management
Interest in data and technology solutions
Key Requirements
Proven experience in B2B marketing
Experience with Marketing Automation platforms (Eloqua preferred)