Social Media Specialist

Santa Fe Community College

Santa Fe, Florida, US
Base: $40,574.00 annual; bonus/equity: not specifi...
Planning and producing original social media content
Managing paid posts and boosted campaigns
Monitoring daily alerts and responding to mentions
The Social Media Specialist is responsible for planning, producing, and publishing content that promotes the college on social media platforms utilizing the unified brand and communications strategy

Job Summary

  • The Social Media Specialist is responsible for planning, producing, and publishing content that promotes the college on social media platforms utilizing the unified brand and communications strategy.
  • This role requires daily monitoring of accounts for alerts and mentions while connecting followers with appropriate college departments and responding to Google reviews professionally.
  • Candidates must possess an associate's degree in marketing or public relations along with two years of relevant work experience in social media or digital marketing.

Matching Summary

The Social Media Specialist is responsible for planning, producing, and publishing content that promotes the college on social media platforms utilizing the unified brand and communications strategy.

Salary

Base: $40,574.00 Annual; Bonus/Equity: Not specified; Benefits: Not specified

Skills & Requirements

Must-have

  • Planning and producing original social media content
  • Managing paid posts and boosted campaigns
  • Monitoring daily alerts and responding to mentions
  • Adhering to brand guidelines for tone and visuals
  • Producing analytic reports for marketing strategy

Nice-to-have

  • Ability to work in a multi-cultural environment
  • Flexibility for weekend and evening work schedules
  • Proven skills in identifying issues and creative solutions
  • Experience with project and proof management software

Key Requirements

  • Associate's degree in marketing, public relations, or related discipline
  • Two years of work experience in social media or digital marketing
  • Pass criminal background check
  • Knowledge of FERPA and confidentiality regulations

Work Rights

Not specified

Tailored Resume

Cover Letter