Phi - Lead- Martech

Prudential

Mumbai, India
Marketing automation tools
Customer journey orchestration
Ai/ml data modelling
Prudential Health India is a Zero to One team undertaking a no-legacy, greenfield health insurance deployment in India, building journeys that truly empathize with the customer and offer a differentiated experience

Job Summary

  • Prudential Health India is a Zero to One team undertaking a no-legacy, greenfield health insurance deployment in India, building journeys that truly empathize with the customer and offer a differentiated experience.
  • Your typical week will include managing marketing specific automation tools, handling modern communication tools, and overseeing the development, implementation, and maintenance of digital platforms.
  • We provide a platform for our people to do their best work and make an impact to the business, and we support our people’s career ambitions.

Matching Summary

Prudential Health India is a Zero to One team undertaking a no-legacy, greenfield health insurance deployment in India, building journeys that truly empathize with the customer and offer a differentiated experience.

Skills & Requirements

Must-have

  • Marketing automation tools
  • Customer journey orchestration
  • AI/ML data modelling
  • Chatbot and conversational AI
  • WhatsApp communication channel
  • API and SQL knowledge
  • Data protection laws compliance

Nice-to-have

  • Passionate about consumer behavior
  • Attentive to new ideas
  • Collaborative problem-solving
  • Hands-on with attention to detail
  • Independent and multi-initiative handling
  • Transparent work culture
  • Wing-to-wing organizational thinking

Key Requirements

  • Minimum 5 years Martech/Digital Platform Management experience
  • Master's degree in marketing, Communications, IT, or related field
  • Experience with CI/CD pipelines and DevOps practices
  • Familiarity with web development frameworks

Work Rights

Not specified

Tailored Resume

Cover Letter