The role is responsible for executing national trade marketing strategies to ensure excellence at the point of sale through indirect management of regional sales teams
Job Summary
The role is responsible for executing national trade marketing strategies to ensure excellence at the point of sale through indirect management of regional sales teams.
Candidates must analyze competitor actions and technical aspects to maintain market positioning while optimizing product mixes to prevent stockouts.
Success requires active field presence across different Brazilian regions to validate plans, identify opportunities, and align with commercial goals.
Matching Summary
The role is responsible for executing national trade marketing strategies to ensure excellence at the point of sale through indirect management of regional sales teams.
Skills & Requirements
Must-have
National Trade Marketing execution
Indirect management of regional STMs
Sales force performance analysis
Competitor action monitoring
SKU mix optimization and stockout reduction
Field presence across Brazil regions
Nice-to-have
Experience in food and beverage sector
Direct leadership experience preferred
Strong interface with national accounts
Agile planning for agency teams
Key Requirements
Graduation in Marketing, Administration, or Engineering