Sr. Marketing Executive

3M

5+ years product portfolio marketing experience
New product introduction from 0 to 1 commercialization
Social media campaign execution on red and douyin
The role involves driving new product introduction based on local customer needs and pipeline development

Job Summary

  • The role involves driving new product introduction based on local customer needs and pipeline development.
  • Candidates will manage the full product lifecycle including price, place, promotion, and margin optimization.
  • The position requires leading integrated marketing campaigns across key social platforms like RED and Douyin.

Matching Summary

The role involves driving new product introduction based on local customer needs and pipeline development.

Skills & Requirements

Must-have

  • 5+ years product portfolio marketing experience
  • New product introduction from 0 to 1 commercialization
  • Social media campaign execution on RED and Douyin
  • Technical concept simplification for diverse audiences
  • Advanced packaging trends expertise

Nice-to-have

  • Strategic thinker with data-driven approach
  • Thrives in fast-paced cross-cultural environments
  • Strong functional team communication skills

Key Requirements

  • Bachelor's or Master's degree in Materials Science or Marketing
  • Fluent English written and spoken proficiency
  • Willingness to travel 25% of the time

Work Rights

Not specified

Tailored Resume

Cover Letter