Not specified; not specified; competitive medical,...
Hybrid (in-office approximately four days a week)
2 to 4 years digital media activation experience
Google marketing platform expertise dv360 cm360
Hands-on campaign trafficking and ad server configuration
WPP Media is seeking an Associate Media Activation Director to lead the execution of AI-driven media campaigns in Singapore. The ideal candidate will have hands-on experience in digital media activation, with expertise in Google Marketing Platform tools and a strong understanding of ad tech infrastructure
Job Summary
The role involves leading cross-channel platform deployment for an AI-driven innovation team dedicated to transforming media across APAC.
Candidates will execute complex digital trafficking, manage real-time budget pacing, and troubleshoot campaign health issues during live sprints.
WPP Media offers a hybrid work environment with comprehensive benefits including medical insurance, paid time off, and employee development opportunities.
Matching Summary
Match Score: 85
WPP Media is seeking an Associate Media Activation Director to lead the execution of AI-driven media campaigns in Singapore. The ideal candidate will have hands-on experience in digital media activation, with expertise in Google Marketing Platform tools and a strong understanding of ad tech infrastructure.
Salary
Not specified; Not specified; Competitive medical, vision, dental insurance, significant paid time off, partner discounts, mental health awareness days
Skills & Requirements
Must-have
2 to 4 years digital media activation experience
Google Marketing Platform expertise DV360 CM360
Hands-on campaign trafficking and ad server configuration
Real-time budget pacing and in-platform optimization
Understanding of tracking pixels and UTM parameters
Nice-to-have
Fluency with generative AI tools like Gemini
Experience with automated scripts for workflow acceleration
Ability to thrive in high-pressure agile environments
Cross-functional collaboration skills with data scientists
Proven track record in multi-market campaign management
Key Requirements
2 to 4 years of hands-on digital media activation experience
Active certifications in Display & Video 360 (DV360)
Active certifications in Campaign Manager 360 (CM360)